Declaring Images

Important images which appear on pages should be declared within the XML sitemap using the following syntax. Insignificant images such as icons, website logos, and other non-unique images should generally be excluded from the XML sitemap.

<image:image>
   <image:loc>http://example.com/waterfall.jpg</image:loc>
   <image:caption>Waterfall in Niagara</image:caption>
</image:image>
Name Description
image:loc (required) The URL of the image. If this is on a different domain to the site (i.e. a CDN), both sites must be verified in the same Webmaster Tools / Search Console accounts.
image:title The plain-text title of the image.
image:caption A short caption for the image.
image:geo_location The geographic location of the image, i.e. London, United Kingdom.
image:license A URL to a page containing valid license data.